We'll go through each web page your website should (and could) have.

Your website is likely your clients' first stop in getting to know you, so it's critical to transmitting the relevant information in a way that fosters confidence and trustworthiness. What you provide and how you deliver it will have an influence on your bottom line.

"How many website pages should my website have?"

—an excellent query! Every website begins with a homepage, but what other pages does your website require?

  • About us - 

    Regardless of the business, the About Us page is one of the first supporting pages you'll most likely build.

    They may go by different names—About, Story, Mission—but they all have the same purpose: to be the page where a brand can declare, "This is who we are." See example and customize it to your brand need. It could be less content than what is shown in the example. 

  • Services & Products - 

    1. Determine your target audience.
    The first step in developing product descriptions is identifying your target market.

    You want to be able to specify which characteristics are most important to your potential buyers.

    This begins with identifying your buyer persona and a summary of your potential consumers' qualities. Your buyer persona will assist you in determining which features will be most beneficial to your clients. Basically, understand your product or services, and what the potential consumer will be interested in about the product, and state those things clearly and briefly. 

    2. Focus on the product benefits

    As a business owner, you are understandably excited to share all of the qualities of your products. You want to show that your product has the best features and the most unique specs.

    The buyer, however, is not necessarily interested in the mundane features of the product. Instead, they want to know how it can benefit them.

    A product feature is a factual statement about the product that provides technical information. A product benefit, on the other hand, tells how the product can improve the buyer’s life.

  • Social Media Handle - What is a social media handle?
    A social media handle is a name that a person or corporation uses for their social media account while posting to various online platforms. Some social media handles are the name of a firm or an acronym of it. A social media handle is significant since it symbolizes a company's online presence, offers new viewers an initial first impression of your brand, and helps existing consumers discover a business account. An example is Check out how it will appear on the website here.